In the world of business it is common knowledge that a smart businessperson should key an eye on their competition.  This is true whether you’re involved in a traditional brick and mortar business or an Internet-based business.
So why should you do this and how can you keep and eye on a competitor on the web?  [...]

Not so long ago businesses could be classified as "Brick and Mortar" or "Internet-based" businesses.  However, there’s an increasing trend toward the hybrid business.
More and more "brick and mortar" businesses are turning to the Internet to expand their visibility in an ever-increasingly competitive worldwide market.
You may wonder how a traditional brick and mortar business would [...]

Successful marketing of products and services on the Internet can be done in a variety of ways just like it can be done in a variety of ways out in the real brick and mortar world.
Four of the many methods used in Internet marketing are:
1. Search Engine Marketing: This is done by paying search engines [...]

According to denow.com the definition of Internet marketing is: "The use of the Internet to advertise and sell merchandise or services. This involves use of Web sites and e-mail to inform customers about a product, solicit their questions, and accept their orders directly through the electronic medium."
According to the dictionary, "Internet" is defined as: "an [...]